Archive for the tag: Marketing

How To Get More Microblading Clients: 3 Marketing Activities Under 60 Minutes Each

Ideas No Comments »

How To Get More Microblading Clients: 3 Marketing Activities Under 60 Minutes Each

You need to GROW right? You need more clients, of course, but how are you supposed to find them?

Maybe you’re new and you’re wondering how you’re going to get clients when you haven’t hardly had any right?

I’m going to help by sharing 3 marketing activities that will take you less than an hour to do, and they’re totally FREE.

In today’s chat we are talking about Marketing. When most people think about marketing they think about ads! But there is so much more to marketing than paying for an ad.

In fact, you should really be investing your time in these efforts, which cost no money! They will result in a lot more growth for your business in more ways than one!

Be sure to watch or listen this video and then get started!

1. Write a Blog
2. Go live on Facebook or IG, and do it often!
3. Start an email list and send your clients newsletters!

Please feel free to ask any questions you have in the comments, or offer any suggestions you have for microblading training videos!

If you need links for any of the products I use, click here: https://www.amazon.com/shop/browenvyohio

You can learn more about Brow Envy training at https://www.pmucoach.com!

Feel free to read our free blogs at browenvyohio.com/blog
Video Rating: / 5

The 4 Ps of The Marketing Mix Simplified

Ideas No Comments »

Learn how Product, Price, Promotion and Place create an effective Marketing Mix. Humorous examples depict various Target Markets in this easy-to-understand video. From the Design & Marketing curriculum by Paxton/Patterson Learning Systems. Learn more at https://www.paxtonpatterson.com/college-career-ready-labs.

©2017 Paxton/Patterson
Animation: Peter Deuschle
Voice-over: Peter Deuschle
Video Rating: / 5

Watch this video if you want to learn about the Marketing Mix 4Ps and how McDonald’s has used the model to attract customers and encourage them to spend more money.

SUBSCRIBE: https://www.youtube.com/c/TwoTeachers?sub_confirmation=1

This video explains each of the 4Ps before applying them to McDonald’s to provide you with real life examples of them in action.

A free supporting activity worksheet is available to download on the following link: https://www.twoteachers.co.uk/marketingmix4ps

If you are interested in business, then subscribe to our YouTube Channel for lots more Business related content. Videos are uploaded weekly, so why not learn everything there is to know about the world of business: http://www.youtube.com/c/TwoTeachers

Follow us on the following socials to see even more Business content:
Instagram: https://www.instagram.com/twoteachersbusiness
Facebook: https://www.facebook.com/TwoTeachersBusiness
Twitter: https://twitter.com/TwoTeachersBiz

#MarketingMix4Ps #McDonald’s #Marketing
Video Rating: / 5

Marketing Concepts or Philosophies | Marketing Management

Ideas No Comments »

Grasp on the five marketing concepts or philosophies that have evolved over time in the easiest way possible. Also, find the notes in the description.

There are 5 main philosophies of marketing:

1. Production Concept
2. Product Concept
3. Selling Concept
4. Marketing Concept
5. Societal Marketing Concept

PRODUCTION CONCEPT:
The Production concept says that consumers would favor those products which are widely available at an affordable price. Those companies who believe in this philosophy think that if the goods/services are cheap & they can be made available in many places, there cannot be any problem regarding sales. keeping in mind the same philosophy, these companies put in all their marketing efforts in reducing the cost of production and strengthening their distribution system. In order to reduce the cost of production and bring it down to the minimum level, these companies indulge in large scale production.
The utility of this philosophy is apparent only when demand exceeds supply. Its greatest drawback is that it is not always necessary that the consumer every time purchases cheap or easily available products.

PRODUCT CONCEPT:
The Product Concept found that the consumer favor those products which are superior in quality, features, and performance, Those companies who believe in this philosophy are of the opinion that if the quality of the goods or service is of a good standard, the customers can be easily attracted. The basis of this thinking is that customers get attracted to the products of good quality. Keeping in mind the same philosophy, these companies direct their marketing efforts in increasing the quality of their products.
This is not the absolute truth because it is not the only basis of buying goods. Customers do take care of the price, its availability, etc. A good quality product and high price can upset the budget of the buyer.

SELLING CONCEPT:
The selling concept is focused on pushing the product in the market. Those companies who believe in this concept think that leaving alone the customers will not help. They think that goods are not bought but they have to be sold. The basis of this thinking is that consumers can be attracted. Keeping in view this concept, these companies concentrate their marketing efforts towards educating and attracting the customer. In such a case, their main thinking is ‘selling what you have’.
This concept offers the idea that by repeated efforts one can sell anything to anyone. They may be for some time, but they cannot do it for a long time. If you succeed in enticing the customer once, they cannot be won over every time.
On the contrary, he will work for damaging your reputation. Therefore, it can be asserted that this philosophy offers only a short term advantage is not for long term gains.

MARKETING CONCEPT:
This philosophy is focused on understanding the needs of the consumer and satisfying them effectively. Those companies who believe in this concept are of the opinion that success can be achieved only through customer satisfaction, The basis of this thinking is that only those goods/services should be made available which the consumers want or desire and not the things that you can do.
In other words, they do not sell what they can make but they make what they can sell. Keeping in mind the same philosophy, these companies direct their marketing efforts to achieve customer satisfaction.
In short, it can be said that it is a modern concept and by adopting it, profit can be earned on a long term basis. The drawback of this concept is that no attention is paid to social welfare.

SOCIETAL MARKETING CONCEPT:
This concept stresses not only customer satisfaction but also gives great importance to consumer welfare/societal welfare. This concept is almost a step further than the marketing concept. Under this concept, it is believed that the mere satisfaction of the consumers would not help and the welfare of the whole society has to be kept in mind.
In short, it is said to be the lastest concept of marketing. The companies adopting this concept can achieve long term profit.
Video Rating: / 5

👉Marketing management philosophies👈 Marketing management concepts | Business studies | Shruti Gupta❤

This channel is very helpful for all commerce students of class 11, 12, bcom, mcom and those who are preparing for pgt commerce exams.
Must watch all the videos to get deep knowledge of content.

Basic terms used in marketing concept

What is Marketing?

Marketing management

Difference between marketing and selling

Must check the Playlists👇

Tips and tricks to study

International business

Business studies class 11

Business studies class 12

PGT commerce exams topics

Accountancy playlist

Marketing

#marketingphilosophies #concepts

How to Create a Marketing Plan | Step-by-Step Guide

Ideas No Comments »

If you’re looking to ramp up your brand’s marketing strategy and start reaching a wider audience, you need to know how to create a marketing plan. We’ve made it easy for you with this step-by-step guide and a selection of marketing plan templates. Get started today: https://www.visme.co/marketing-plan/

Whether you’re launching a new product or campaign, creating your first marketing plan or simply revisiting an older one, it’s essential to have documented guidelines in place so that your entire marketing team is on the same page.

That’s why we’ve put together these easy steps on how to create a marketing plan. We want to make the process as easy as possible for you.

In this video, you’ll find a plethora of marketing plan templates that you can choose from as well as our step-by-step process on how to create a marketing plan that works for your brand.

Follow along to learn more about each of these steps:
1:01 Learn about marketing plan basics.
2:26 Step 1: Start with an executive summary.
3:04 Step 2: State your company’s mission, vision and values.
3:33 Step 3: Identify the market and competition.
4:37 Step 4: Define your target customer.
5:50 Step 5: Outline your marketing goals.
6:54 Step 6: Present your marketing strategy.
8:04 Step 7: Define your marketing budget.
8:34 Check out our marketing plan templates.

Utilizing a template to help jumpstart your marketing plan strategizing can be the perfect way for your team to develop a winning plan for your business. Take a look at all of the available plan templates Visme has to offer here: https://www.visme.co/templates/plans/

Update the template to match your brand colors and fonts, follow each of the steps outlined in this video and come away with a marketing plan that is sure to impress your boss.

To learn even more about how to create a marketing plan, check out the blog post version of this video: https://visme.co/blog/marketing-plan/

#marketingplan #marketing #digitalmarketing

Marketing Management Orientations – The 5 Marketing Concepts 🤩

Ideas No Comments »

Hello! Welcome to another episode of marketing knowledge on questus channel where we discuss the contemporary and relevant marketing concepts, tools and models. In today’s video, we will discuss Marketing Management Orientations. In this video you will learn:
– What are: the production concept, the product concept, the selling concept, the marketing concept and the societal marketing concept?
– What are the disadvantages of the first four, less contemporary concepts?
– Why is the societal marketing concept a source of organizational success today?

5 Marketing Concepts: Production, Product, Selling, Marketing, Societal Marketing Concept

Learn Marketing Concepts: https://www.iedunote.com/marketing-concepts
5 Marketing Concepts are Production, Product, Selling, Marketing, and Societal Marketing Concept.
Video Rating: / 5

What is the Marketing Process? 5 Step Marketing Explained

Ideas No Comments »

The marketing process explained, known as the 5 – five step marketing. Find out what integrated marketing is, and get to understand the marketplace! This is a marketing 101 and digital marketing course made to help you formulate your marketing strategy.

Buy me a Coffee: https://www.buymeacoffee.com/keepupedu
Marketing Powerpoint Presentation: https://payhip.com/KeepUpUniversal
What is marketing? : https://youtu.be/MdSfmBEYdzI
Marketing Basics playlist: https://youtube.com/playlist?list=PLLLIW4PYFJISkTqEF69Wd-D6DbMGzqFnz

Time Stamps
0:00 Introduction
0:13 Marketing Definition
0:45 The Marketing Process

This is the introduction video for the Marketing Process, each of the steps will be explained in the following videos, you have the links down below in the description. The marketing process consists of understanding the marketplace and the customer needs and wants, designing a customer value driven marketing strategy, creating an integrated marketing program, building profitable relationships with the customer, and finally, getting value from customers as customer equity.

#Education #Marketing #MarketingProcess #5stepsMarketing #Business
Video Rating: / 5

What you need to know from the book marketing 4.0 from Philip Kotler in 11 key points (1 to 5)

Ideas No Comments »

In this video, we address the most important points of the father of modern marketing Philip Kotler of his book marketing 4.0 to bring you the first 5 points you must learn to conquer marketing today if you liked do not forget to subscribe.

Follow us on Facebook: https://www.facebook.com/sinectik/

00:12 1 POWER SHIFTS TO THE CONNECTED CUSTOMERS
00:52 2 THE PARADOXES OF MARKETING TO CONNECTED CUSTOMERS
01:48 3 THE INFLUENTIAL DIGITAL SUBCULTURES
02:49 4 MARKETING 4.0 IN THE DIGITAL ECONOMY
03:27 5 THE NEW CUSTOMER PATH
Video Rating: / 5

Marketing 4 0 by Philip Kotler - Book Summary by Book Shack

Marketing 4.0 by Philip Kotler – Book Summary by Book Shack

#Marketing4.0 #PhilipKotler #BookSummary #Books #Marketing #DigitalMarketing #ContentMarketing #DigitalAge #NewAgeMarketing #DigitalInfluencers #SocialMediaMarketing #InternetMarketing #MultichannelMarketing #BuyerJourney #PerformanceMarketing #UserCenteredMarketing #MarketingStrategy #FutureOfMarketing #MarketingEvolution #NextGenerationMarketing #MarketingApproach #MarketingMethods #MarketingTechniques #Marketing5.0 #MillennialMarketing #MobileMarketing #MarketingRules #ModernMarketing

► About this Book: Marketing 4.0 Summary

Philip Kotler, one of the world’s top marketing experts, wrote Marketing 4.0 to guide the next generation of professionals on the road to change. Marketing is no longer the same: the internet and the rise of the digital world have changed the relationship of companies with their consumers. Advertisements on billboards and television are no longer as influential as before. So how do you reach your customers effectively? What are the changes brought by this new era of the digital world? This book will help you understand the new dynamics of the market and how you can improve your productivity today.

This book answers the ultimate question in the minds of next-generation marketers: ‘In a connected world, what are the new rules of marketing?’ With increased mobility and connectivity, customers have shorter attention span to consider and evaluate brands. There are two major implications. First, marketers need to stand out and deliver a moment to get customer attention. Secondly, customers rely on the advice of their friends and family on which brand to choose. The book discusses the power shifts, the paradoxes of connectivity, and the future sub-cultures that will shape the future of marketing. It will lay the foundation which makes WOW Marketing imperative. It will explain how WOW Marketing improves marketing productivity.

► In “Marketing 4.0” Book you’ll learn:- Marketing 4.0 Summary

• Learn what is Marketing 4.0
• Moving from Traditional to Digital.
• Use mobile in your favor.
• Improve your performance.
• Learn Content Marketing.
• Learn how Digital Marketing brought changes.
• The Evolution and Future of Marketing – Marketing 4.0 Moving from Traditional to Digital.
• Review of Marketing 4.0 by Philip Kotler
• Marketing 4.0 moving from traditional to digital.

► Author’s biography

Philip Kotler – Father of Modern Marketing – Marketing 4.0 Summary

Philip Kotler is an American marketing consultant, author, and professor at the Kellogg School of Management at Northwestern University. He studied economics from three Nobel Prize laureates and went on to define new marketing practices, being a few examples of it: marketing practices based on behavioral science, strategic marketing, and social marketing. Kotler is a prolific author, his most successful books are “Marketing Management,” “Marketing 4.0,” “Kellogg on Branding,” “Winning Global Markets,” and “Kotler on Marketing.”
Video Rating: / 5

The Five Ps of Marketing

Ideas No Comments »

The Five Ps of Marketing

In this video I talk about the basic principle of marketing: the Five Ps. Understanding this will help make your marketing more effective, and help you be more intentional. You’ll also save money.

========================================­===
**CLICK HERE TO SUBSCRIBE FOR MORE VIDEOS:
https://www.youtube.com/channel/UCcdjxp-TGOOucIV1rMDS8jw
========================================­===

HOW TO FORMAT ROCK STAR EBOOKS, STEP BY STEP: http://www.authorlevelup.com/rockstarebooks
========================================­===

SUPPORT THIS CHANNEL ON PATREON
http://www.patreon.com/authorlevelup

Michael La Ronn
Author Business Coach
http://www.authorlevelup.com

3 Daily Marketing Activities

Ideas No Comments »

http://dianehochman.com
Video Rating: / 5

This video takes a look at the top 3 marketing activities used by bookkeepers to promote their practice and find new clients.

3 Underrated Marketing Channels to Expand Your Brand

Ideas No Comments »

3 Underrated Marketing Channels to Expand Your Brand

Most marketing channels are so oversaturated with content that you might be lucky if your posts are even seen before they disappear from the feed.

Luckily, there are better ways to attract attention easily. The goal here is not to just have your content seen, but to make it work for you over time.

On today’s episode of This Week in Marketing, Jason Pantana is going to show you three channels that will build your long-term internet presence.

In this episode, Jason covers…
0:00 – Into
0:29 – Underrated = Underutilized = More Opportunity
1:09 – #1: Blogging
2:16 – Make SEO keep working for you
6:30 – #2: Email (that’s right…)
7:52 – A weekly roundup
9:03 – 5 Big Email Tips
12:32 – #3: Pinterest, the discovery engine
14:47 – An INSANE statistic about Pinterest

————

For the majority of my life, I’ve been passionate and dedicated about changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!

————

Keep up with me and what’s new on my other channels:

Website – https://TomFerry.com
Facebook – https://facebook.com/TomFerry
Instagram – https://instagram.com/TomFerry
Twitter – https://twitter.com/TomFerry
Podcast – https://TomFerry.com/Podcast
YouTube – https://youtube.com/CoachTomFerry
Video Rating: / 5