Learn how Product, Price, Promotion and Place create an effective Marketing Mix. Humorous examples depict various Target Markets in this easy-to-understand video. From the Design & Marketing curriculum by Paxton/Patterson Learning Systems. Learn more at https://www.paxtonpatterson.com/college-career-ready-labs.
©2017 Paxton/Patterson
Animation: Peter Deuschle
Voice-over: Peter Deuschle
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Watch this video if you want to learn about the Marketing Mix 4Ps and how McDonald’s has used the model to attract customers and encourage them to spend more money.
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This video explains each of the 4Ps before applying them to McDonald’s to provide you with real life examples of them in action.
A free supporting activity worksheet is available to download on the following link: https://www.twoteachers.co.uk/marketingmix4ps
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